McDonald’s UAE has launched a purpose-driven campaign to spotlight the quick-service restaurant’s (QSR) initiatives that give back to its community.
With ‘The Good You Don’t Order’, McDonald’s challenges menu favourites such as the Big Mac or McChicken Nuggets that spring to mind to show how the brand serves much more than food but also meaningful initiatives centered on creating change behind the counter.
Therefore, the brand is turning the spotlight on its do-good initiatives that some may not know about.
“‘The Good You Don’t Order’ isn’t about sharing the good we do – it’s about celebrating our customers,” said Walid Fakih, CEO of McDonald’s UAE. “None of
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