MBC GROUP – the largest and leading media company in the Middle East and North Africa (MENA) – announces the appointment of Zeinab Abu Alsamh as general manager of MBC STUDIOS KSA.
MBC STUDIOS is the in-house premium content production arm of MBC GROUP.
In her new role, Abu Alsamh will oversee all local production and development projects at MBC STUDIOS KSA, with a particular focus on working on the development and expansion of the content production industry in the Kingdom. She will also become the official representative for MBC STUDIOS for any governmental initiatives as well as local media engagements.
Abu Alsamh will report directly to MBC Studios’ managing director, Pe
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