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The Age of Data

By Ahmad Itani, Founder and CEO of Cicero & Bernay.

Matter of Fact

Today’s communication field has presented the most data-driven professionals in any generation. We are living in a time when even the smallest companies are producing data with the ability to analyse it to improve customer experience. Though some of us may contest this practice, it is heralding the future of digital communication and knowledge sharing as we know it.

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