Throughout its history, Levi’s® garments have served as enduring symbols of the human experience, showing the milestones, struggles, and triumphs of individuals and society as a whole.
From the rugged durability of the original denim jeans worn by miners and labourers during the Gold Rush era to the fashion statements of rebels and trendsetters throughout the decades, Levi’s® clothing has been intertwined with the fabric of culture and history.
Over the past decade, the brand has launched Live in Levi’s® campaigns to encourage individuals to embrace movement and purpose in their lives.
With each campaign, Levi’s® has invited people to engage with the world around them in their un
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