
To mark International Women’s Day 2025, women in leadership positions at TBWA\Raad huddled together to share their personal journeys with each other, reflect on difficulties faced as leaders, and have a healthy discourse on support systems while reflecting on ways to ensure that wins are celebrated and challenges are overcome collectively.
Campaign Middle East was offered the opportunity to ask deeply personal questions and listen in to the organic discussions that ensued between the leaders.
Salwa El Meniawy, Chief Financial Officer at TBWA\RaadSharing her personal take on navigating biases and stereotypes i
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