AMC Advertising launched its maiden campaign for Flora margarine after taking charge of the brand’s communication duties. The “Spreading healthy hearts this Ramadan” 360-campaign reminded everyone of the goodness of being ‘heart healthy’ during Ramadan with Flora, that’s rich in Omega 3 & 6 and packed with Vitamins A, D & E.
The campaign was supported by social media influencer activities and an on-ground activation where customers who bought Flora received passes to popular fitness centers.
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Finally, the campaign culminate
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