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@cotyinc, one of biggest beauty players in the world, re-imagines trials of their products by leaning to Snapchat’s expertise & vision to develop in-store AR product trial experiences. “It was an amazing way to get around the try-on challenge and blend the digital & in-store experience, and the results so far have been outstanding” says Alice Bézirard,Media Leader at Coty Inc. #SnapchatforBusiness #marketing #business #advertising #experience #media #digital #branding #beauty #leader #marketingstrategy #brand #strategy #digitalmarketing
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