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Tiktok

How hidden metrics can take ROAS to new heights

Shant Oknayan, vice president, global business solutions, TikTok

How TikTok is helping marketers unlock the business potential of culture

TikTok and UAE government launch campaign for family online safety

Gary Vaynerchuk: “We stink at today”

TikTok announces global layoffs in operations and marketing

TikTok launches fan spotlight feature

TikTok unveils beauty playbook for brands

The comments section: a new platform for driving engagement

TikTok plans to label AI-generated images and videos

THE WORK

Behind-the-scenes of Dubai’s stellar sports season integrated campaign

Al Habtoor Motors Mitsubishi Outlander

Advertising Creative Digital Editors' Picks Featured Marketing Social Media The WorkDec 20, 2024

Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al Etihad

Creative Featured The Work Video Video & AudioDec 19, 2024

Riyadh Season drops ‘Obsession’ trailer for Usyk vs Fury rematch

Starbucks Taste the Season

Advertising Creative Digital Featured Marketing Social Media The WorkDec 19, 2024

Starbucks campaign celebrates start of holiday season and outdoor fun

Pizza Hut Lays

Advertising Creative Digital Featured Marketing Social Media The WorkDec 18, 2024

Pizza Hut, Lay’s partner with Publicis for ‘Crunching Great’ campaign

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