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The Assembly team celebrated on stage after being presented with the Digital Agency of the Year 2025 honour by Sherry Mansour, Managing Director – MENAT, Seedtag, category partner of the award.

AOTY 2025: Assembly on winning Digital Agency of the Year

UM KSA was named Best Agency - Saudi Arabia, one of the key geography categories, with the award presented by Waqas Amin, Director – Creative Services Department at The Royal Commission for Riyadh City (far right).

AOTY 2025: UM KSA on winning Best Agency – Saudi Arabia

AOTY 2025: Brand Lounge on winning Branding Agency of the Year

Named Best Agency – Oman for 2025, the Kenshō Mindful Communications team collects its award from Thomas Woodgate, Group Content Director, Motivate Media Group.

AOTY 2025: Kenshō Mindful Communications on winning Best Agency – Oman

AOTY 2025: MCH Global on winning Events, Experiential and Engagement Agency of the Year

Ahmad Itani, Founder and CEO of Cicero & Bernay, reflects on the attention economy and what “good” communication looks like now.

Why restraint in communication has become the real competitive advantage

Marketing Game Changers Awards Winner 2025: Alka Winter

Marketing Game Changers Awards Winner 2025: Alka Winter

Marketing Game Changers Awards Winner 2025: Nabil Sleiman

Marketing Game Changers Awards Winner 2025: Nabil Sleiman

Marketing Game Changers Awards Winner 2025: Maleeha Riaz Khan

Marketing Game Changers Awards Winner 2025: Maleeha Riaz Khan

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THE WORK

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Qiddiya City launches ‘Powered by Play’ brand platform

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Advertising Creative Featured Marketing Social Media The WorkJul 21, 2026

Shantelle Nagarajan

Saudi Arabia makes the World Cup’s hydration break a real-time marketing platform

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