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Editors' Picks

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

Al Habtoor Motors Mitsubishi Outlander

Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al Etihad

Samsung X Factor

Samsung reveals brand benefits of partnering with X Factor Dubai

KitKat Auto Reply Break

KitKat customises OOO emails for those clocking out over the holidays

A group photograph of the winners at Campaign's Agency of the Year Middle East Awards held on December 12, 2024.

Campaign’s Agency of the Year Middle East Awards winners revealed

Diriyah Masterplan

Setting standards in Saudi Arabia: Diriyah Company CMO

Google creativity data-driven models AI

‘Combining creativity with AI-driven data models’: Google’s regional marketing director

esports and gaming Esports World Cup

Level up: Marketers discuss the boom in esports and gaming

$Global vs local From right, Razmik Kalaidjan, Regional Managing Director of Boopin; Dan Leach, Managing Director for Saudi Arabia at TBWA\RAAD; and Campaign Middle East Editor Anup Oommen share the Spotlight Stage for the Local Agency vs Global Agency debate at Athar.$

Global vs local: The big debate

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THE WORK

E& Neo Home Plus

e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media Special Feature The WorkDec 20, 2024

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

TallyPrime campaign

Advertising Creative Digital Featured Marketing The WorkDec 20, 2024

Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

Al Habtoor Motors Mitsubishi Outlander

Advertising Creative Digital Editors' Picks Featured Marketing Social Media The WorkDec 20, 2024

Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al Etihad

Creative Featured The Work Video Video & AudioDec 19, 2024

Riyadh Season drops ‘Obsession’ trailer for Usyk vs Fury rematch

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Global partnerships and marketing innovation with JCDecaux ATA

Dec 19, 2024

KitKat customises OOO emails for those clocking out over the holidays

Dec 17, 2024

Carlsberg taps M&C Saatchi Middle East for strategic and creative services

Nov 27, 2024

UAE’s Tales & Heads joins forces with UK reputation firm REKT Partners

Nov 20, 2024

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