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Anup Oommen
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Cannes Lions 2025: Day 2 Highlights – Gold Lions roar and platforms reveal AI plays

Anup Oommen
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The MENA region's tally of coveted Cannes Lions trophies has jumped from seven on Day 1 to 14 on Day 2, with BigTime Creative Shop leading the pack and contributing to five of the region's total tally.

Day 2 Cannes Lions

Day 2 at the Cannes Lions International Festival of Creativity 2025 offered respite from the heat thanks to lovely cloud cover through early parts of the day.

It also brought a smile to the faces of those who bumped into old friends from across the globe, which led to a meaningful catch-up or heartfelt conversations along the Croisette.

There were those who braved the long queues to access key panel discussions and beach activations, while others celebrated their latest metal cats on the red carpet outside The Palais.

Speaking of metal cats, the MENA region’s tally of coveted Cannes Lions trophies has jumped from seven on Day 1 to 15 on Day 2, with BigTime Creative Shop leading the pac


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Tags:BigTime Creative ShopBronze LionsCannes 2025Cannes LionsCannes Lions 2025Cannes Lions International Festival of Creativitycreator partnershipsFP7 McCann DubaiGold LionsLeo Burnett DubaiLEO DubaiMelissa Hsieh NikolicMETAOpen CallPartner ProgrammeplatformsSilver LionsspotifySRMG LabsTikTokVMLVML RiyadhWinnersYouTube
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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