Global omnichannel media agency Assembly has announced its new account win, the Virgin Mobile UAE account. The account win follows a competitive pitch process.
As part of its responsibilities, Assembly will take charge of managing Virgin Mobile’s digital activities, to drive its campaigns, which include paid and organic media channels, and data and analytics.
The agency will also be responsible for building Virgin Mobile UAE’s affiliate network and enhancing its user experience. It will also act as a CRM consultancy for the same.
“We are excited and proud to have won the Virgin Mobile UAE account,” said Faisal Dean, CEO of Assembly MENA.
“This partnership showcases our comm
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