Miral collaborates with Media Camp to promote sustainability

The initiative aims to help youth amplify their creativity through content creation

Miral have partnered with Media Camp by Creative Lab – Creative Media Authority to host its media camp at SeaWorld Yas Island. 

The partnership demonstrates Miral’s commitment to the community and environment. 

Under the theme ‘Digital Media Content Creation’, camp participants from across the UAE aged 12-15 years old were tasked with creating long-form video content centered around marine life.

This would raise awareness about the importance of protecting the environment and marine life, as well as the significance of sustainable practices.

SeaWorld has been dedicated to increasing awareness and conservation efforts for marine life through scientific research, educational initiatives and inspiring a new generation with valuable knowledge and experiences. 

The experience at SeaWorld Abu Dhabi not only sparked creativity among participants, but also instilled an understanding of the importance of marine conservation through the power of storytelling and content creation.

This initiative is part of Miral’s CSR strategy and is aligned with the pillar of skill development, livelihood and education.

Through this, Miral aims to help the community and younger generation by providing them with valuable opportunities and experiences that will positively impact their future paths.