Dubai-based integrated communications agency Active has entered a strategic partnership with Singapore’s Progressive Communications to provide clients with integrated cross-regional support across Asia-Pacific and the Middle East.
The collaboration brings together Active’s two decades of experience in the UAE and wider region with Progressive’s earned-first public relations capabilities in APAC. According to the agencies, clients looking to expand across markets – particularly those with a presence in Dubai or Singapore – will gain access to a unified team offering brand positioning, PR and media strategy and market-entry planning.
“This partnership gives our clients access
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