YouGov’s Ramadan 2025: Consumer insights report for the UAE and KSA.
As Ramadan draws nearer on the horizon, brands are shifting narratives to fit within the societal themes of the Holy Month. Consumers in the Middle East region realign their focus on what they spend their money on as daily routines change, and lifestyle choices adapt.
To shed a light on these changing consumer behaviours, YouGov has released its Ramadan 2025: Consumer insights report, to understand how the region intends on spending money across certain segments.
Tickets are selling out fast for the Campaign Breakfast Briefing: Ramadan Ad
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