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Paris creative agency The Refreshment Club to launch MENA hub in Dubai

With a portfolio spanning fashion, beauty, retail, and purpose-led ventures, the agency partners with clients including Louis Vuitton, Westfield, Elie Saab, and the No More Plastic Foundation.

From left, Onur Kece, Founder and Creative Director, and Alix Petit, Design Director, The Refreshment Club.From left, Onur Kece, Founder and Creative Director, and Alix Petit, Design Director, The Refreshment Club.

Founded in Paris in 2019,  creative agency The Refreshment Club is set to officially open its Middle East hub with an office in Dubai in September 2025.
The creative agency – whose work spans across communication, brand, and platform design for a new generation of luxury and lifestyle brands – will look to enable closer collaboration and faster implementation of adaptive campaigns, retail transformation and culturally relevant creative production in the MENA region through its new office in Dubai.

With a portfolio spanning fashion, beauty, retail, and purpose-led ventures, the agency partners with clients including Louis Vuitton, Westfield, Elie Saab, and the No More Plastic Foundation.


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.