Entering great work is a given when trying to win a Lynx, a Lion or any other award in adland, but how do you give your campaign the best chance at reaching the top? Austyn Allison investigates If you have not yet entered the Dubai Lynx, read this now. The final, extended deadline for entries […]
The MENA Cristal Festival is to move to Egypt from next year. Vice-president of Cristal Events and global head of agencies business Julien Morales confirmed that a decision has been made to move the event from Dubai. However, more details are still to be finalised and a formal announcement will be made in mid-November. The […]
Ramsey Naja is CCO at JWT MENA Now that the back-to-school campaigns are done, dusted, and consigned to that folder labelled “recycle for next year”, I hope that everyone responsible for those cruel abominations will reflect on the damage they have done and repent in the most meaningful way their faith provides. For an industry that […]
Ramsey Naja is CCO at JWT MEA I am feeling uninspired today, which is not the state you want to be in when the deadline for your column is looming and your editor is developing a fascinating skin condition commonly associated with anxiety. But hey, in the creative sphere, the lack of inspiration is a […]
Creativity has never had a bigger role and it’s not the preserve of a few, said the Design jury president.
OMD is top media network, driven by MENA, Singapore, Colombia and UK; Starcom comes second, powered by USA, supported by UAE, Egypt, Poland and Netherlands. UAE has been ranked seventh globally among most awarded agencies for media in 2014, according to the Gunn Report for Media. Entries from the country accounted for 167 points, behind […]
Did the Arab Spring herald a false dawn of creative freedom, and has its failure led to the curtailing of an artistic renaissance, asks Hind Shoufani I hate censorship. But I also love my life. My freedom, and my physical safety. These are the contradictions that any non-commercially minded artist has to carry with […]