Zenith ME, a media agency under Publicis Groupe Middle East has appointed Alina Waite as Business Lead.
In her new role, Waite will be responsible for delivering strategies to clients that allow the agency to create innovative work.
In addition, she will also elevate the marketing and growth initiatives for the agency across the region.
Waite has more than eighteen years of global marcomms experience working in agencies both in London and Dubai.
Her career has stretched across some of the world’s strongest global brands including Coca-Cola, Nike, Disney, and Chanel. For the past 6 years, she has been leading Johnson and Johnson (now Kenvue) across Africa, the Middle Ea
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