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Young Talent Academies, learning platforms, competitions shine bright at Athar Festival

The 2025 edition of Athar expanded its learning tracks with the introduction of new competitions, in addition to its Young Talent Academies (YTA), Future CMO Academy and Maheerah programme.

Athar Academies

For the third consecutive year, Athar Festival returned with bigger, bolder programming that deepened its focus on talent development and industry engagement.

The 2025 edition expanded its learning tracks with the introduction of new competitions, in addition to its Young Talent Academies (YTA), Future CMO Academy and Maheerah programme, an enhanced speaker and mentor lineup across the academies, and deeper opportunities for engagement.

This year’s programme featured three Young Talent Academies (YTAs), tailored to students and early-career professionals aged 30 and under, as well as the Future CMO Academy, a one-day accelerator designed for high-potential marketing professionals.


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.