TikTok has released a new guide for beauty brands to improve their presence on the app. It gives tips on creating a unique brand voice, making engaging videos, and planning their TikTok strategy better.
The guide explores popular beauty trends on the social media platform and how users engage with beauty content. It then delves into ways to create a unique brand voice and what content connects best with viewers.
According to TikTok, “52 per cent of users that come across SMB content on TikTok have gone on to make a purchase. Some of the popular vertical hashtags include #fragrance, #acrylicnails, #tiktokbeauty, #buzzcut, #lipcombo, #viralproducts, #tiktokmademebuyit.
Some of Tik
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