Analytics has been a buzz word ever since the 1960s. Everybody wants their hands-on good data to derive on brilliant business strategies. Today, data collection is frowned upon, but it is still happening, nonetheless. Data collection is easy when you own the site but can be a challenge when you are at the mercy of other platforms.
With the rise of e-commerce and the countless number of marketplaces, online stores and apps this challenge is getting bigger by the day. Today you not only track what happens on your site, but you also need to know what is going on in Noon, Amazon, Instacart, NowNow etc.
Let’s start with some very basic search results. We all know that being on the fir
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