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TikTok launches podcast series on the future of retail in the GCC

Sue Azari, Industry Lead - eCommerce, AppsFlyer

Reeling shoppers back into stores with mobile apps – by AppsFlyer’s Sue Azari

Snap’s global AR strategy lead discusses the tools showcased at the Snap Partner Summit

Understanding consumption patterns and what it means for retailers, by BFL Group’s Ayman Beydoun

Rethinking retail this Ramadan, by Redseer Consulting

Mall of the Emirates and Cisco showcase high-tech shopping at Store of the Future

The power of partnership, by Liquid’s Sachinn J Laala and Richard Nicoll

Liquid expands into Europe

Google launches ‘Grow My Store’ in Arabic for MENA retailers

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Page 4 of 8

THE WORK

A look into Dyson’s ‘Firsts’

Creative Featured The Work Video Video & AudioNov 18, 2024

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

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