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Is personalisation the answer to enhanced customer experiences in the evolving digital landscape?

THE WORK

Apple Relax Its iPhone campaign

Apple pays homage to Saudi soap operas in latest TV commercials

'Share The Light'

Advertising Creative Featured Marketing The WorkMar 10, 2025

Shantelle Nagarajan

Aramex’s ‘Share The Light’ collects more than 17m views in first nine days

Volkswagen reflections

Advertising Creative Featured Marketing The WorkMar 6, 2025

Shantelle Nagarajan

Volkswagen sparks meaningful conversations with ‘Reflections En Route’

Home Centre Landmark Group Ramadan campaign

Advertising Creative Digital Editors' Picks Featured Marketing Media The WorkMar 6, 2025

Home Centre brings back fun fawazeers in Your Ramadan Answered campaign

Daredevil: Born Again

Creative Featured Media The WorkMar 5, 2025

Shantelle Nagarajan

Disney+ brings ‘Hell’s Kitchen’ to Dubai with Daredevil: Born Again premiere event

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Snap Case Study – Level SHoes

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Call for nominations: Agency Faces to Watch 2025

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International Women’s Day 2025: A seat at the table – a checkbox or a reality?

Mar 7, 2025

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