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Pablo Maldonado, Executive Creative Director, C2 Comms

C2 Comms picks Pablo Maldonado as Executive Creative Director

From left, Tanya Dernaika, Managing Director of Strategy Creative at Fraser; Account Director, Mia Moussa; and Managing Director Pablo Maldonado

Tanya Dernaika, Mia Moussa, Pablo Maldonado to lead Fraser creative agency in Dubai

IKEA explores Ramadan through the eyes of a little boy

Award-winning creative Pablo Maldonado named ECD of Grey Dubai

THE WORK

Al Ain Farms

Al Ain Farms collaborates with Mariaam Al Obeidli for UAE National Day campaign

Heinz Ketchup

Advertising Creative Featured Marketing PR The WorkDec 4, 2025

Shantelle Nagarajan

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

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