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Time for retail to get more phygital

Rare sneakers that sell themselves

The shareable by design revolution

Sun & Sand Sports owner: Brands are listening to us more

Initiative strengthens its competitive edge with new brand positioning, Fame & Flow

Nike survey reveals UAE and KSA parents’ perception of the benefits of playing sport

E-commerce: Let’s get phygital – by Like Digital’s Karl Escritt

Qatar 2022: Top five ads from past World Cups

Early adopters of the future; social media and the metaverse – by Socialeyez’s Cassie Bell-Misri

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Page 2 of 3

THE WORK

E& Neo Home Plus

e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media Special Feature The WorkDec 20, 2024

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

TallyPrime campaign

Advertising Creative Digital Featured Marketing The WorkDec 20, 2024

Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

Al Habtoor Motors Mitsubishi Outlander

Advertising Creative Digital Editors' Picks Featured Marketing Social Media The WorkDec 20, 2024

Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al Etihad

Creative Featured The Work Video Video & AudioDec 19, 2024

Riyadh Season drops ‘Obsession’ trailer for Usyk vs Fury rematch

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