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Ramadan retail mobile shopping

Data-backed strategies to drive retail sales during Ramadan

Deepak Mankani, Head of Search Experience at dentsu MENA

Dentsu MENA partners with VWO to elevate digital experience capabilities

Online Marketing Gurus reveals digital campaign to drive footfall

Noon Yellow Friday

Creative campaigns, targeted marketing fuel skyrocketing White Friday sales

Mashreq Bank’s Suad Merchant on building a lasting brand, storytelling, and key KPIs

Amazon Ads: Customer Success Stories

FNP carries out T20 world cup campaign

Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

THE WORK

New Balance Ramadan

New Balance leverages experiences to launch Ramadan collection

Richmind

Advertising Featured Marketing The WorkFeb 19, 2025

Shantelle Nagarajan

Richmind disrupts real estate advertising with Zaha Hadid sketch

Harley-Davidson FP7 McCann Health prostate cancer campaign

Advertising Creative Digital Featured Marketing Media The WorkFeb 19, 2025

Harley-Davidson helps men face cancer screening stigma with ‘manliest’ campaign

Super Bowl Ads

Advertising Creative Digital Editors' Picks Featured Marketing Media News Social Media The WorkFeb 18, 2025

Top 10 Super Bowl 2025 advertisements ranked by Middle East creative leaders

Century Financial

Advertising Creative Featured Marketing The WorkFeb 17, 2025

Shantelle Nagarajan

Century Financial helps traders ‘Make Friends with Market Trends’

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Aleph celebrates its 20 year anniversary

Feb 10, 2025

Mercedes-Benz gains more than 6.5m views with Lego, influencer collaboration

Feb 12, 2025

Top 10 Super Bowl 2025 advertisements ranked by Middle East creative leaders

Feb 18, 2025

Publicis Sapient appoints Co-Heads of Financial Services for the MENA region

Feb 17, 2025

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