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- Agency of the Year
- Appointments
- Brands Focus
- Industry Forum
- Jobs
- Media
- News
- Opinion
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- PR
- Private View
- Saudi Focus
- Special Features
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AOTYME2026
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Campaign's 40 Over 40 recognises Alex Lopes, Media Director, Interesting Times as a leaders who has shaped the marketing industry.

Campaign Middle East 40 Over 40 2026: Alex Lopes, Interesting Times

Campaign's 40 Over 40 has recognised Lea Koyess, General Manager, UM Dubai as a leaders who has shaped the marketing industry.

Campaign Middle East 40 Over 40 2026: Lea Koyess, UM Dubai

Razmik Kalaidjian, Regional Managing Director, Boopin

Campaign Middle East 40 Over 40 2026: Razmik Kalaidjian, Boopin

Loma Jaber, Co-Founder and Managing Director, Hewar Group

Campaign Middle East 40 Over 40 2026: Loma Jaber, Hewar Group

Majdi Ghraizi, Co-Founder and General Manager, Bold Influence

Campaign Middle East 40 Over 40 2026: Majdi Ghraizi, Bold Influence

Marc Ghosn, President, Client Solutions MENA & Head of WPP Amazon Opendoor MENAT, Wavemaker

Campaign Middle East 40 Over 40 2026: Marc Ghosn, Wavemaker

Tarek Esper, Managing Director, SOCIALEYEZ

Campaign Middle East 40 Over 40 2026: Tarek Esper, SOCIALEYEZ

Layal El Sayed, Business Director, C2 Comms

Campaign Middle East 40 Over 40 2026: Layal El Sayed, C2 Comms

Jad El Rabahi, Managing Director, IMPACT BBDO Dubai

Campaign Middle East 40 Over 40 2026: Jad El Rabahi, IMPACT BBDO

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Page 3 of 5

THE WORK

Jean Paul Gaultier’s play with Twitch for Saudi’s next generation of luxury consumers

Sleepzone recall ad

Creative Featured The WorkJul 24, 2026

Sleepzone recalls its mattresses to keep Jordan awake for football

Spotify has launched Your Summer Persona in Egypt, a personalised in-app experience that matches listeners to a summer identity

Featured Marketing The WorkJul 23, 2026

Spotify’s ‘Your Summer Persona’ gives Egyptians a personalised summer

Shake Shack AI-powered

Creative Digital Featured Social The WorkJul 23, 2026

Shake Shack turns burger launch into AI-powered shouting challenge

Qiddiya

Brands Creative Featured Insights News The WorkJul 23, 2026

Shantelle Nagarajan

Qiddiya City launches ‘Powered by Play’ brand platform

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