Campaign US rounds up 37 commercials from Sunday’s big game.
Ahead of Super Bowl, Bud Light, BMW, Newcastle were among the brands to roll out their ads online. Others, meanwhile, held off until the big day and premiered them during the game itself.
Here are some of the best Super Bowl ads from this year’s crop.
Always “#LikeAGirl” by Leo Burnett
Avocados From Mexico ‘First Draft Ever’ by GSD&M
BMW ‘Newfangled Idea’ by KBS+
Bud Light ‘Coin’ by Energy BBDO
Budweiser ‘Lost Dog’ by Anomaly
Carnival ‘Come Back to the Sea’ by BBDO Atlanta
Clash of Clans ‘Revenue’ by Barton F. Graf 9000
Coca-Cola ‘Make it Happy’ by Wieden & Kennedy
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#Like a Girl. #RealStrength. McDonald’s. Victoria’s Secret.
Best Buds. Nothing to beat cute animals online. Penguin, dog, anything. Not fathers, heroes, Kim or even the ‘all natural’ model.
I really enjoyed watching the SuperBowl ads, since i am not very familiar nor interested in american football. But, these ads were very interesting to see. The fact that these companies decided to have a go in buying space for there ads, and why some big car companies like Ford and General Motors didn’t spend 4.5 million on a thirty second commercial. Unlike others like Kia, Toyota, Mercedes and Nissan were strongly present. There were also some advertisements that were pretty cool and funny. The Clash of Clans was amazing they used Liam Neeson that was playing the game it was perfect made me want to play the game because Liam Neeson always has the part of revenge in a movie. So, this is kind of mix between reality and game, and i thought it was very clever marketing. Not to say that all of them were perfect there were some ads that were poor in my opinion. The T-Mobile ad of Kim Kardashian was inferior and made no sense at all.
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