The Saudi Research and Media Group (SRMG) announced the launch of a book publishing company designed to meet the market needs of the MENA region. The new venture, Raff Publishing, will embrace digital technologies, explore new formats and adopt innovative business models which support SRMG’s reputation as a leading source of audience-centric content and information in the region.
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Raff Publishing, which has a major presence at the Riyadh International Book Fair (1–10 October 2021), aims to become MENA’s most forward-looking publishing house in a global industry currently valued at US$92.68bn, and fo