Image Credit: Billboard Arabia
SRMG, an integrated media group, and Billboard, the music media brand, have partnered to launch Billboard Arabia.
They will introduce franchises to the region including music awards, charts, Arab music week, women in music and more.
The new platform is dedicated to celebrating artists with Arab roots by spotlighting their music and promoting personal stories on a global stage.
The partnership is another example of the brands’ transformation strategy to redefine the regional media ecosystem by supporting local and regional talent.
Billboard Arabia will be the global destinati
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