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Snap’s global AR strategy lead discusses the tools showcased at the Snap Partner Summit

Head of AR Business Strategy at Snap Inc. Carolina Arguelles Navas presents at the Snap Partner Summit 2022.

Yesterday (April 28, 2022), Snap Inc held its annual Snap Partner Summit (SPS).

Among the many announcements made at the streamed event were next-generation Spectacles with hand-tracking software; a new version of Lens Studio;  remote storage of large AR developer assets; a new Director mode; and a pocket-sized drone called Pixy.

Campaign caught up, via video call, with Carolina Arguelles Navas, Snap’s head of AR business strategy, who gave a keynote speech at the event about augmented reality (AR) sho


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