The 2017 Dubai Lynx Advertising Person of the Year says his accolade reflects a partnership. “I’m really proud to say that although I received the Advertising Man of the Year myself, this award is for my media partners,” Pierre Choueiri tells Campaign. “This is a recognition of their success, and definitely for my team, because I have a dream team.”
The chairman and CEO of the Choueiri Group says that when he speaks of his media partners, he is not just talking contracts: “They are partners in the full meaning of partnership with the media owners.”
These owners include MBC, the region’s largest television network. The Choueiri Group represents MBC and many other media owners,
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