By Matthew Keegan
“I have to pinch myself these days at how well it’s going,” Martyn Sibley, co-founder of Purple Goat, a London-based influencer marketing agency focused on disabled people, says. “We said at the start, let’s aim for a million in revenue and already we’re smashing that.”
Sibley, who was born with spinal muscular atrophy, a genetic disability, has been a wheelchair user since he was three. He launched Purple Goat in April 2020, and although it’s only been just over a year, success has happened faster than he ever imagined. But that wasn’t always the case.
“We’re on track to do millions now,” Sibley says. “But for 10 years it was extremely difficult t
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