WOO has signed a new national association member, Outreach in the Netherlands. Outreach is chaired by Eric Kip who is also managing director of Exterior Media in the country.
Outreach members include Albert Heijn, Centercom, Clear Channel, Exterion Media, Hillenaar Outdoor, JC Decaux, Ocean Outdoor and OV Media.
WOO has recruited a number of new national association members in the last 12 months including the OMA in Australia, OAAN in Nigeria, OHMSA in South Africa and Central de Outdoor in Brazil.
Eric Kip says: “We have been impressed by the work WOO has done in the pandemic and the way it represents both big international players and local operators. The Netherlands is a strong Out of Home mark