Modelcraft, an experiential event, museum and exhibition design company in the Kingdom of Saudi Arabia (KSA), announced a rebrand to Craft unveiling its new logo, website and vision that solidifies the company’s stance as a major player of innovative, market experiential solutions.
Established in Australia in 1989, Craft moved its operations to Saudi Arabia in 2008 to serve local and international clients. Establishing itself as a major presence in the fast-growing and highly demanding experiential Saudi Arabian market, Craft has achieved an enviable reputation by delivering several high-profile permanent and temporary projects including the design and build of JAX01, the Riyadh Metro Visitor C
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