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Marking your outdoor territory – by Al Tamimi’s Fiona Robertson

Fiona Robertson, head of media and senior counsel at Al Tamimi & Company, analyses the implications of Dubai’s new regulations for outdoor advertising

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President, Prime Minister and Ruler of Dubai, passed a new law relating to the manner in which outdoor and public space advertising is approved and displayed in the emirate. Decree No. 06 of 2020 regarding the regulation of advertisements in the Emirate of Dubai was passed into law on February 20, 2020. Decree 6 of 2020 is limited in scope to the various forms of outdoor and physical advertising that can be placed within the emirate.

The law repealed an earlier local order from the Dubai Municipality (Local Order No 6 of 1986) that applied to the same activity. The differences between the local order and Decree 6 of 2020 are minimal, but


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