Jordanian F&B brand mezete, which is a part of Kasih Foods and has a presence in more than 40 countries, has unveiled a complete rebrand crafted by BRANDED – previously known as Bombay Design Centre – in a move aimed to redefine how brands present in the Middle East present themselves on global shelves.
The rebrand is rolling out across social media, packaging, website, merchandise, exhibitions and beyond, showcasing the new logo and updated brand visuals.
Founder of mezete Khaled Kasih spent 20 years perfecting the flavour until he had the taste just right and cracked the code on transporting authentic Middle Eastern food globally – with no refrigeration needed. However, the ori
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