WHAT ARE THE BIGGEST SHIFTS YOUR INDUSTRY WITNESSED LAST YEAR?
Last year has been exceptional: Digital OTT grabbing focus with Platforms shift from SVOD to AVOD with the leadership of NETFLIX.
FAST! The buzz the word in 2023. Channels were lunched with 2 formats:
Streaming Short Format Content, Acquiring AVOD rights.
Thematic Channels, which is content refurbished under genre / theme.
Premium content went live for FTA or AVOD. Local broadcasters acquiring rights for Sports events and offer it free on Linear, AFC on Abu Dhabi Sports. Ramadan premium content available free for viewers across linear and digital, with digital 1st.
Saudi Arabia has always been the major
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