In June, I was in France for the Cannes Lions, and when I travel, my husband gets bored and shops. Long story short, we now have a new UHD Samsung TV.
To test-drive our new TV this summer, we’ve organised retrospectives of some of our favourite directors. We watched all the movies of David Fincher and Quentin Tarantino in chronological order, please.
Movies like Se7en, Fight Club, Pulp Fiction, Kill Bill and Django Unchained. We compared. We rated. We debated.
This is what sparked some of the reflections below about what advertising could learn from those talented creators.
Don’t bore me
Memorability comes from being distinctive and interesting. Take Hans
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