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Dubai Tourism launches brand new international ‘LIVE YOUR STORY’ campaign

Dubai Tourism launches brand new international campaign to highlight unique destination experiences.

https://www.youtube.com/watch?v=oULP1f670r8

With the return of tourists to Dubai and the staggered re-opening of international markets, the Department of Tourism and Commerce Marketing (Dubai Tourism) is ramping up its marketing efforts worldwide through a brand new global campaign, ‘Live Your Story’ designed to highlight the unique ways in which travellers can create their own special holiday experiences across the city.

The ‘Live Your Story’ campaign was launched as a digital activation on Emirates’ popular inflight entertainment system and will be gradually rolled out this month in 20 languages and via multiple platforms in key source markets that have reopened amid the pandemic.


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