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PR

Lara Geadah

Cameo Communications introduces performance-based, PR model

Production Houses 2024

The best Middle East production houses of 2024

The best Middle East independent agencies of 2024

The best Middle East PR/communications agencies of 2024

TrailRunner International looks towards growth with key promotions

Current Global MENAT kicks off 2025 with senior hire

Vanessa Ho Nikolovski, Head of the PR Jury at the 2025 Dubai Lynx Awards.

Dubai Lynx PR Jury President on what she’s looking for in a standout submission

Rizk Naifeh, Chairman and Co-Founder, AroundtheClock Communications (ATC) Group

AroundtheClock Communications appoints Rizk Naifeh as Chairman

Why C-suite executives must adapt to thrive in the digital era

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THE WORK

J1 Beach

J1 Beach, OUI spotlight ‘Spirit of the Riviera’ in latest campaign

snore in-snore coupons score Sleepzone Impact BBDO Impact Proximity AdPro&

Advertising Creative Digital Featured Marketing Media Social Media The WorkJan 24, 2025

Loud snore = large discounts in Sleepzone ‘In-$nore Coupon’ campaign

teens Mullenlowe MENA Fixby Don't Look Down campaign

Advertising Creative Digital Featured Marketing The WorkJan 23, 2025

UAE’s longest film shows 84 per cent of teens in danger, sparks 30,000 sign ups

Foodics campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media The WorkJan 23, 2025

Saudi Foodics campaign take the nostalgic route to 3.2 million+ impressions

Aroya cruise ship sonic branding MassiveMusic

Advertising Creative Featured Marketing Media The WorkJan 20, 2025

MassiveMusic sets sail in Saudi Arabia with sonic identity for AROYA Cruises

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

The best Middle East PR/communications agencies of 2024

Jan 17, 2025

2025 salaries for marketing, creative, digital, PR and comms roles revealed

Jan 14, 2025

Do consumers trust brands’ purpose-driven goals?

Nov 20, 2024

Carlsberg taps M&C Saatchi Middle East for strategic and creative services

Nov 27, 2024

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