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News

Campaign Middle East rounds up the latest updates on social media and content and streaming platforms from November.

The platform updates you need to know from November

Movember ride for men's health prostate cancer awareness and testing

Harley Davidson, L’Oreal for Men, Allo Beirut rally behind men’s health awareness

SOCIALEYEZ

SOCIALEYEZ strengthens long-term partnership with Dubai Culture & Arts Authority

Sadu Media Athar Awards winners lunch

Athar Awards alumni reunite in Riyadh for a time of connection, creative exchange

Think Human Bastos

Think Human appoints Tiago Bastos as Creative Director

Superbrands celebrates 29 UAE brands at 2025 tribute event

From left, Lisa Welsh and Iman Issa, Co-Founders and Managing Partners, North Seventy Five

New agency North Seventy Five launches in UAE

Amel Osman succeeds Laura Stockwell, who led the launch and early growth of H/Advisors, which is part of the Havas Network, in the GCC.

H/Advisors appoints Amel Osman to lead UAE office

Reach has announced four exclusive signings to its talent division that include Mais Mustafa, Chafic Yactine and more.

From Love Is Blind to lifestyle icons, Reach welcomes four new signings

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THE WORK

Sleepzone recall ad

Sleepzone recalls its mattresses to keep Jordan awake for football

Spotify has launched Your Summer Persona in Egypt, a personalised in-app experience that matches listeners to a summer identity

Featured Marketing The WorkJul 23, 2026

Spotify’s ‘Your Summer Persona’ gives Egyptians a personalised summer

Shake Shack AI-powered

Creative Digital Featured Social The WorkJul 23, 2026

Shake Shack turns burger launch into AI-powered shouting challenge

Qiddiya

Brands Creative Featured Insights News The WorkJul 23, 2026

Shantelle Nagarajan

Qiddiya City launches ‘Powered by Play’ brand platform

Saudi a

Advertising Creative Featured Marketing Social Media The WorkJul 21, 2026

Shantelle Nagarajan

Saudi Arabia makes the World Cup’s hydration break a real-time marketing platform

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