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Media

Porsche David Guetta

David Guetta electrifies Porsche EV campaign at MBR Solar Park

Casa Milano

Casa Milano Talking Walls community-first campaign prioritises people over products

Publicis Middle East deja vu Strangers campaign

Publicis ME, deja vu display lasting legacy, life left by ‘Strangers’ donating organs

Call for listings in Campaign’s Saudi Report 2025

Warner Bros Discovery OSN

Warner Bros. Discovery invests in OSN to build on MENA’s streaming landscape

Dubai Lynx

Dubai Lynx Debrief: Jury Presidents, leaders to discuss MENA’s creative landscape

Momstore

UAE Mother’s Day: Momstore campaign reminds moms that ‘Your best is the best’

FNP.ae Mother's Day campaign

UAE Mother’s Day: FNP.ae honours the strength of mothers in the UAE

From left to right, Anas Bukhash, Entrepreneur and Interviewer, Host of #ABtalks, on stage with His Excellency Abdulla bin Mohammed bin Butti Al Hamed, Chairman of the National Media Office and Chairman of the UAE Media Council discussing the BRIDGE initiative.

UAE Media Council spotlights BRIDGE initiative to spur media ethics in the AI age

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THE WORK

e& explores hyper-personalisation in airport advertising

Binance Ramadan

Advertising Creative Featured The WorkMar 28, 2025

Shantelle Nagarajan

Binance brings crypto to the backgammon board this Ramadan

Nissan Kicks Key

Creative Featured Marketing The WorkMar 28, 2025

Shantelle Nagarajan

Nissan releases Kicks Key sneaker tag with Digitas Dubai

Fortnite

Advertising Creative Digital Featured Marketing Media The WorkMar 28, 2025

Jameel Motorsport disrupts Fortnite ecosystem to demonstrate cost of deforestation

Advertising Creative Featured The WorkMar 27, 2025

Shantelle Nagarajan

Media City Qatar’s WSJ print campaign delivers four in five ad recall

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Cricbuzz streams Tata IPL 2025 for free and appoints IAS Media as Media Partner

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Starbucks ‘Keeps the Gathering Flowing’ in community-first Ramadan campaign

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Do consumers trust brands’ purpose-driven goals?

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Carlsberg taps M&C Saatchi Middle East for strategic and creative services

Nov 27, 2024

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