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Here are the speakers for Campaign Saudi Briefing: Media and Marketing 2024

Athar Awards 2024

Athar Awards 2024 shortlist revealed as Saudi creative excellence shines

Jad Saab, Head of Digital Growth, MMS

MMS ‘Luxury Edition’ event offers insights on MENA luxury market

Athar Festival Motivate Media Group TRACCS

Athar Festival to empower senior marketers, C-suite executives in KSA

Campaign Breakfast Briefing: Digital ads, AI, search trends dominate discussions

Athar - Saudi Festival of Creativity press conference

Athar Festival of Creativity unveils speaker lineup, training initiatives

Keynote by MiQ at Campaign Breakfast Briefing: The Future is Now

Athar - Saudi Festival of Creativity in Riyadh

Anticipation builds for Athar – Saudi Festival of Creativity

From left, Mohamed Al Ayed, CEO of TRACCS, with Ian Fairservice, Managing Partner and Group Editor-in-Chief, Motivate Media Group at Cannes Lions 2024

From Cannes, with love

THE WORK

Binance Ramadan

Binance brings crypto to the backgammon board this Ramadan

Nissan Kicks Key

Creative Featured Marketing The WorkMar 28, 2025

Shantelle Nagarajan

Nissan releases Kicks Key sneaker tag with Digitas Dubai

Fortnite

Advertising Creative Digital Featured Marketing Media The WorkMar 28, 2025

Jameel Motorsport disrupts Fortnite ecosystem to demonstrate cost of deforestation

Advertising Creative Featured The WorkMar 27, 2025

Shantelle Nagarajan

Media City Qatar’s WSJ print campaign delivers four in five ad recall

In its latest campaign, Starbucks highlights how the brands isn't just serving coffee, but capturing the essence of modern Ramadan nights.

Advertising Creative Digital Featured Marketing Media Partner content The WorkMar 27, 2025

Starbucks ‘Keeps the Gathering Flowing’ in community-first Ramadan campaign

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