The Story:
The Landmark Group is one of the largest retail and hospitality organizations in the Middle East, Africa and India. Delivering omnichannel shopping experiences that extend through apps, websites and stores is a crucial strategy.
For their Centrepoint concept in KSA, Landmark finds that a significant proportion of their customers engage, discover and research products on mobile before ultimately purchasing in-store. Looking to expand on their immersive omnichannel shopping experiences, Centrepoint partnered with Snapchat to reach Snapchat’s unique community using Dynamic Ads.
The Solution:
Working with ForwardPMX and Snapchat Certified Partner StitcherAds, Centrepoint leveraged Sn
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