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Anup Oommen
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Campaign Middle East sets the tone for Ramadan advertising with a stellar event

Anup Oommen
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The Campaign Breakfast Briefing: Ramadan Advertising and the Year Ahead for Media & Marketing 2025 witnessed more than 200 industry experts gather at the Grand Plaza Mövenpick hotel on 7 February 2025.

Campaign Middle East has successfully concluded its first event of the year, Campaign Breakfast Briefing: Ramadan Advertising and the Year Ahead for Media & Marketing 2025. The event witnessed more than 200 industry experts – including client-side marketers, creative and digital agency leaders, media owners, production houses, as well as measurement and adtech players  (photo gallery linked) – gather at the Grand Plaza Mövenpick hotel in Dubai Media City on Friday, 7 February 2025, to set the pace for the year ahead.

Leaving the clichés and typical motifs of the past where they belong – in the past – marketers discussed making more meanin


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Tags:Al-Futtaim AutomotiveAna Elisa SeixasAnup OommenAramexCampaign Breakfast BriefingCampaign Breakfast Briefing 2025Campaign Middle EastCBB 2025CBB Ramadan 2025CriteoEventsFadi KhaterGosia WajchertGrand Plaza MövenpickHicham FakhouryLandmark GroupMahmoud MaghrabyMarsMashreqMBC Media SolutionsMedia CityMercedes-Benz Middle EastMMSNadeem QuraishiNetizencyNew BalanceOunassRamadan AdvertisingRasha El GhoussainiRoxane MagbanuaShahir SirrySiddarth SivaprakashSnapSnapchatStanislas BrunaisSuad MerchantTaniya ChandraYear Ahead for Media and Marketing
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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