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Awards shortlist revealed: Agency of The Year Middle East 2025

The jury of client-side marketers at Campaign's Agency of The Year Middle East 2025 have shared a shortlist of 146 out of 173 entries.

shortlist Agency of The Year

The awards shortlist for Campaign’s Agency of the Year Middle East 2025 has been announced. Of the 173 entries submitted to the awards, the panel of client-side judges have shortlisted 146 entries, which are now one step closer to lifting coveted trophies at the awards night on 11 December.

With a 13 per cent year-on-year increase in overall shortlisted entries, the awards also witnessed submissions from 68 unique agencies, up 14  compared with the number of agencies who participated in 2024.

This year, Campaign Middle East revealed 37 categories for the awards, including four new categories: Branding Agency of The Year, Holding Company of The Year,  CSR Initiative of The Year, and Head


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Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.