For its flagship event White Friday, Amazon said that it has invested in strengthening its operations in the UAE to ensure a smarter, faster, and more consistent experience for its customers and sellers. Spread across three key pillars: delivery infrastructure, job creation, and technology, the capital investments are well-timed for the peak shopping season.
Do you want to see the future? Sign up for Campaign’s Marcomms360 Predictions 2021 virtual event on December 14-15. Registration is free.
Amazon increased its storage capacity by over 45% across its fulfilment network and opened a state-of-the-art new delivery station in the UAE, creating more than 2,000 permanent and seasonal jobs.