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Amazon Ads: Welcome customers to your own Amazon Storefront

Partner content provided by Amazon Ads




No matter the size of your brand, Stores give you an immersive place to introduce audiences to your story, mission and products.

What are Stores?

Amazon Stores allow you to showcase your brand and products in a multipage, immersive shopping experience.

Get discovered by shoppers

Help shoppers explore your full range of products with your own branded URL on Amazon.

Customise your Store, easily

Use pre-designed templates and drag-and-drop tiles to create a Store that fits your brand and spotlights your best-selling products, without ever writing a line of code.

Measure your success

Metrics like sales, visits, page views and traffic sources help you better understand how to best serve your shoppers.


+83% higher dwell time

On average, Stores with more than three pages have 83% higher shopper dwell time and 32% higher attributed sales per visitor.




+35% higher attributed sales per visitor

On average, Stores updated within the past 90 days have 21% more repeat visitors and 35% higher attributed sales per visitor.





Learn how to create a brand shopping experience with Stores

Build, manage and optimise a home for your brand on Amazon.