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Anup Oommen
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Athar Festival to empower senior marketers, C-suite executives in KSA

Anup Oommen
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Athar – Saudi Festival of Creativity, the Kingdom's largest gathering of the creative marketing industry, presents an array of initiatives.

Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, is set to present an array of initiatives during its second edition from 5-6 November 2024. These initiatives aim to develop professionals at every level ultimately elevating the Kingdom’s creative sector and strengthening its role as a key driver of Saudi Vision 2030.

Athar Festival 2024’s line-up of initiatives has been meticulously curated to cater to various segments of the industry, and includes the Future CMO Academy, powered by Omnicom Group; a collaborative workshop in partnership with Google; CMO Roundtable, powered by Bloomberg Media; CEO Roundtable, powered by RAIYN, the


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Tags:AtharAthar – Saudi Festival of CreativityAthar FestivalAthar Festival of CreativityBasel HijaziBloomberg MediaBuild Impactful Products Masterclassceo roundtableCMO RoundtableFuture CMO RoundtableGoogleIan FairserviceInfluencer MasterclassMaheerah ProgrammeMotivate Media GroupOmnicom GroupPublicis GroupeRAIYNTajalla Creative AgencyTRACCSVampWorkshop
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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